In today’s real estate market, understanding what buyers want in a home is crucial for sellers looking to make their properties stand out. I’m Brian Kelleher with Keller Williams Realty, and I’m here to break down the top ten features buyers are seeking, according to a recent study by Home Advisor.
1. Price. Price is the number one factor for buyers, and it’s no surprise. Pricing your home correctly is the most important step you can take to ensure a quick sale. No amount of upgrades or staging will compensate for an overpriced home.
2. Size. The size of your home is another top consideration, though it’s not something you can easily change. However, there are ways to make your home feel larger and more spacious. Clearing countertops and reducing clutter can make a significant difference in how buyers perceive the size of your space.
3. Updated kitchen. An updated kitchen is high on buyers’ wish lists. If a full renovation isn’t in your budget, consider smaller updates like painting cabinets or adding new hardware to give the kitchen a fresh, modern feel.
4. Outdoor space. Curb appeal matters. Buyers want to fall in love with your home before they even step inside. Make sure your front yard is well-maintained, and create inviting outdoor spaces in the backyard for entertaining and relaxation.
5. Storage space. While you can’t easily add square footage, you can maximize your home’s storage options. Consider adding a shed for lawn equipment or organizing your closets to showcase the available storage space.
“Targeting what buyers want maximizes your home’s appeal.”
6. Bedroom size. Like the overall size of your home, the size of the bedrooms is something buyers consider but can’t change. Focus on making the rooms feel open and airy by minimizing furniture and keeping the décor simple.
7. Updated bathrooms. Buyers appreciate updated bathrooms. If a complete renovation isn’t feasible, focus on a deep clean and a fresh coat of paint. These small changes can make a big impact on how buyers perceive the space.
8. Neighborhood. Interestingly, a home’s neighborhood ranks lower on the list than you might expect. While location is often touted as the most important factor in real estate, today’s buyers are more focused on the features and attributes of the home itself.
9. Kitchen size. The size of the kitchen remains a key consideration, but like the overall size of the home, it’s not something easily altered. Emphasize functionality and openness to make the most of the space you have.
10. Location. Location still matters, but it ranks surprisingly low on this list. Buyers are more willing to compromise on location if the home meets their needs in terms of price, size, and amenities.
It’s clear that today’s buyers are placing more emphasis on the attributes and features of a home rather than its location. As a seller, understanding these priorities can help you better prepare your home for the market. If you plan to sell, focus on what you can control—like pricing your home correctly, updating key areas, and enhancing your home’s curb appeal.
To the buyers out there: does this list reflect what you’re looking for? If not, I’d love to hear what’s missing. Feel free to reach me by calling 205-531-2747 or emailing brian@briankelleherteam.com. I look forward to hearing from you!
