If you want to sell your home quickly this summer, you need to have a plan. Setting the right price can attract more buyers and generate multiple offers; on the other hand, inaccurate pricing can cost you both time and money. That’s why I’m here today to share a three-step guide to help you determine the right price for your home:

1. Have a good marketing strategy. Before listing your home, it’s important to develop a good marketing strategy. This involves pricing, professional photos, staging, and other marketing materials on all accessible platforms to attract the most buyers possible. A combination of these elements creates excitement around your house.

2. Don’t overprice. Setting your price too high initially can prevent certain buyers from even seeing your listing. Buyers typically search for homes within their ideal price range, so if you price your home too high, it may not appear in their search results. When the house has been on the market for a long time, buyers may wonder why the house hasn’t sold, and automatically lose interest. Eventually, this will lead you to do a price drop.

“Selling your home at the right price will help you sell faster.”

3. Sell at or below the current rate. The best pricing strategy is to list your home at or just below the expected selling price. This approach can generate more interest and potentially lead to multiple offers. It’s best to consult with your agent to determine the right price point for your home.

If you’re selling your home, remember that strategic pricing will help you sell your home quickly. Pricing it too high will cost you more money in the long run, while pricing it too low is unnecessary and will not be in your best interest. If you’re considering putting your home on the market this summer, please don’t hesitate to reach out to me. Just call at 205-531-2747. I would be more than happy to help you sell your home successfully. I look forward to talking with you!